Saturday 26 September 2009

Why Not Feature Locals?

I really don't know why a number of local organisations in Singapore persist in using blue eyed, blonde children in their adverts; when their audience are Singapore residents and their children?

The local children of Singapore are just as intelligent in looks and abilities so why not use them?

The above banner is outside an HDB housing estate in Queenstown and is just one example amongst many that I have seen. Note the images used (inserts).

2 comments:

KAM said...

S.ex and angmo sells....
sad but true, cannot change one la.

Roger Smith said...

Yes it is sad especially the "angmo" bit